The Learn With Purpose Campaign

Our latest campaign uses TV and online commercials and radio, outdoor and print ads to give the world a glimpse into the mindset of the CU Denver community.

Watch

Our commercials use unique camera angles and rhythmic, first person narrative to capture the drive and ambition of CU Denver students.

  • See it

    This spot follows an undergraduate student as he follows his dreams. Watch it on YouTube.

  • Luck

    This spot features a graduate student who's taking her future into her own hands. Watch it on YouTube.

Download

We know that CU Denver is already on your mind. Why not put it on your desktop, smart phone and walls too?

Tactics

See the Learn with Purpose creative executions that have made their way into many of the nooks, crannies and publications of the Mile High City. See a video recap of our recent campaign work.

  • Print Ads

    These full-page print ads can be seen in 5280, Colorado Biz and The Denver Business Journal. Check them out here.

  • Button Wall

    Why produce a standard billboard when you can produce something more interactive that provides a memento? Situated at southbound Speer and Larimer, the Learn with Purpose button wall is front and center among students, daily commuters and downtown visitors. And since the entire wall is comprised of thousands of souvenir lapel buttons, it also delivers messages our community can take with them. Literally. Check it out here.

  • Outdoor Advertising

    Since our campus is located in the heart of the Mile High City, we were able to create unconventional outdoor displays—like brick wall installations, digital outdoor boards, window clings, posters and signage on the 16th Street Mall Ride—to give CU Denver and the Learn with Purpose campaign a big presence in the city we call home.  Check them out here.

  • Radio Ads

    Geared toward future students, they can be heard on many of the city’s pop and alternative stations. Listen to them here.